September, often regarded as a transitional month, holds a unique significance in my life. It's a time for new beginnings, a period when I set goals and challenge myself to step out of my comfort zone. 

This September was particularly special as it marked Sepsis Awareness Month, an opportunity for me to share my personal experience and raise awareness about the traumatic loss of my beloved father, John O'Rourke, to this life-threatening condition.

In this blog post, I'll explain why your communication strategy is crucial and how trust has become the new currency in the modern era.

Lessons from Remote Working; A month running my media training and communications coaching business from Lanzarote.

In a world filled with noise, connecting with specific media outlets can be a game-changer for your brand. By getting clear on your brand's values and embracing the power of storytelling, you can create communications that build trust and leave a lasting impact. Don't underestimate the significance of media coverage and the immense audience it can bring. Let me assist you in navigating the media landscape and making your voice heard.

I think a blue sky thinking session can be so useful. We all limit ourselves so much day to day that it’s really important to think what if there were no limitations?

I can confidently say that if we do not at least try to communicate with empathy we will at best add to our growing list of problems and at worst escalate a simple problem into a full-blown crisis.