This week on Cut Through the Noise, I sit down with Orla Twomey of the ASAI to unpack the evolving landscape of social media advertising. We explore the rules every brand should know, how to build and maintain trust, and why your ads must reflect your values. I also share highlights from my appearance on Ireland AM, and this week’s Let’s Go Green focuses on energy, innovation and sustainability in Ireland. Plus, if you’re ready to sharpen your voice and lead with confidence, doors are open to The Clarity Collective.

After a busy summer behind the scenes, we’re excited to return with fresh updates and new energy. In this edition, Aisling shares what’s been happening at The Communications Coach — including the new studio, the return of Cut Through The Noise, a deeper dive into The Clarity Collective Mastermind, and the latest from Let’s Go Green. If you’ve been waiting for a sign to step back into your message with clarity and confidence, this is it.

Feeling stuck in your business despite doing everything “right”? The missing link might be clarity. In this post, Aisling O’Rourke shares how The Clarity Collective Mastermind helps business leaders refine their message, lead with confidence, and finally start growing in a way that feels aligned and sustainable.

In this edition, I take a moment to reflect on the loss of broadcaster Seán Rocks — a gentle, intelligent voice who championed Irish creativity. I also share learnings from my Erasmus trip to Paris focused on digital sustainability, uplifting community stories from Let’s Go Green, and a practical media tip to support your visibility. I’ll be back in September — rested, recharged, and ready to share more.

From curlew conservation to community energy innovation, this week’s Let’s Go Green highlights local wins for climate and biodiversity. Aisling also shares her experience learning about digital sustainability in Paris and offers a timely media tip for pitching during the summer news lull. Let’s Go Green returns next week with its final episode before a short August break.

It’s been a packed few weeks! From hosting the Tullamore Decarbonising Zone launch to wrapping up Season 8 of Cut Through the Noise, I’ve been reflecting on the power of strong communication—from climate action to customer service. I’m also sharing the latest episodes of Let’s Go Green, where we dig into sustainability, EVs, and seasonal safety.

This week, I reflect on moderating the TEDx Unravelled panel at PSA Ireland, share why your frontline team is your biggest brand asset on Cut Through the Noise, and explore the future of transport, EVs and road safety on Let’s Go Green.

This week on Cut Through The Noise, I’m joined by Alec Drew to explore how leaders can communicate more effectively across generations. Plus, I share a PSA Ireland event reminder, reflections from Ireland AM, and new insights on greenwashing and AI from Let’s Go Green.

This week on Cut Through the Noise, we explore workplace well-being with Andrea O’Grady. I also share reflections from TEDx Stormont, the IMAGE Business Club event, and what’s coming up at PSA Ireland. Plus, we look at the climate risks Ireland faces on Let’s Go Green.

This week on Cut Through the Noise, I speak with Seyi Agbede about inclusive communication and workplace GDEI. Plus, I share details of the upcoming PSA Ireland event, a recent appearance on Ireland AM, and how The Clarity Collective can help you communicate with confidence in 2025.

In this issue, we launch Series 8 of Cut Through the Noise, focusing on the often-overlooked power of internal communication. Plus, a reminder that The Clarity Collective is open for those ready to lead with more clarity, and highlights from the latest episodes of Let’s Go Green and recent speaking events.

This week, I’m sharing what to expect from Season 8 of Cut Through the Noise, updates on The Clarity Collective Mastermind, highlights from Let’s Go Green for Biodiversity Week, and a reminder that the PSA Ireland event is happening this weekend.

This week, we wrap Series 7 of Cut Through the Noise with a look back at the standout conversations—from cancel culture to cross-cultural comms. Plus, find out how The Clarity Collective can help you communicate with purpose and clarity in your business in 2025.

Are you staying quiet about your sustainability efforts for fear of saying the wrong thing? In this blog, Communications Coach Aisling O’Rourke breaks down the difference between greenhushing and greenwashing—and explains why small, honest steps matter more than silence.

This week on Cut Through The Noise, I speak with Meagan O’Nan about what really happens when you're cancelled—and how to come back stronger. Plus, reflections from the Ireland AM sofa, and a special invite to join The Clarity Collective.

This week on Cut Through The Noise, I’m joined by Gina London to explore how culture shapes the way we communicate, lead, and connect in business—especially when working across borders. Plus, a look back at Social Media Fest, and this week’s stories from Let’s Go Green.

This week, I spoke with Samantha Kelly, founder of Social Media Fest, about digital boundaries and how we show up online. I also shared a few reflections from the event, including thoughts on thought leadership, staying visible, and choosing what really deserves your energy.

If you’ve ever hesitated before sharing a win online or worried that speaking up might come across as boastful, this blog is for you. In the opening episode of the new season of Cut Through the Noise, I unpack why being visible builds trust, how to move past the fear of criticism, and why your story might just inspire someone else.

Too many of us hesitate when it comes to sharing our work, worried it might come across as self-promotion. But if people don’t know what you’re doing, how can they support or refer you?

In this blog, I break down why visibility builds trust, how to move past the fear of criticism, and why your story can inspire others—especially in a world that needs more diverse voices and authentic leadership.

If you're ready to show up more confidently and communicate your value, this one’s for you.