Lorraine Flood Lorraine Flood

Why You Should Be Sharing Your Success

Too many of us hesitate when it comes to sharing our work, worried it might come across as self-promotion. But if people don’t know what you’re doing, how can they support or refer you?

In this blog, I break down why visibility builds trust, how to move past the fear of criticism, and why your story can inspire others—especially in a world that needs more diverse voices and authentic leadership.

If you're ready to show up more confidently and communicate your value, this one’s for you.

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Lorraine Flood Lorraine Flood

Empowering Futures: Celebrating International Women’s Day at Ballyfermot College

I had the incredible honour of hosting Empowering Futures, Ballyfermot College’s International Women’s Day 2025 showcase—a student-led event designed to help young professionals build confidence, develop career strategies, and gain real-world experience.

The event explored four key pillars of professional success: personal branding, networking, mindset, and leadership, with expert insights from industry leaders. Students not only learned from the speakers but also produced the event themselves, gaining hands-on experience in content creation and media production.

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Lorraine Flood Lorraine Flood

Shaping Conversations: Podcast Updates, Sustainability & Media Ethics

We’re deep into recording Season 7 of Cut Through The Noise and want to hear from you! Whether you’re an expert in communications or marketing, or have a topic you’d love us to cover, now’s your chance to get involved.

This week, I also led a fantastic workshop on sustainability communication, breaking down how businesses can avoid greenwashing, build trust, and strengthen their brand messaging.

Plus, I joined Ireland AM to discuss media ethics and the diplomatic challenges ahead for the Taoiseach.

Over on Let’s Go Green, we’re exploring energy policy, community action, and the global waste crisis, with expert guests unpacking Ireland’s most pressing sustainability issues.

Read more inside.

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Lorraine Flood Lorraine Flood

Wrapping Up Series 6, Mastering Your Message & Making an Impact

As Cut Through The Noise wraps up its sixth season, I’m looking back at some of the most impactful conversations we’ve had. From Lochlainn Harte on storytelling to Caroline Murray on brand photography, this season has been packed with expert insights to help you refine your communication strategy.

This final episode revisits the key lessons and takeaways from our guests, plus my own reflections on how to approach strategic communication with confidence. If you missed an episode, now’s the perfect time to catch up.

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Lorraine Flood Lorraine Flood

Picture Perfect: How Brand Photography Shapes Your Success

This week, I spoke with Caroline Murray, The Portrait Boss, about how brand photography shapes your business’s success. We also dive into sustainability on Let’s Go Green, share key takeaways from the recent PSA event, and open the doors to The Clarity Collective. If you’re ready to cut through the noise and elevate your communication strategy, don’t miss out on this week’s blog and newsletter.

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Aisling O' Rourke Aisling O' Rourke

Why Your Brand Needs Powerful Imagery: Insights from Caroline Murray, The Portrait Boss

In today’s digital world, powerful imagery speaks before you do. This week, I sat down with Caroline Murray, The Portrait Boss, to discuss how brand photography influences trust, credibility, and engagement. From overcoming camera shyness to capturing authentic connections, we cover why strong visuals are essential for your business.

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Lorraine Flood Lorraine Flood

Clarity in Communication: Insights from This Week’s Podcast & Events

This week’s Cut Through The Noise features Suzanne Dempsey discussing climate action communication. Plus, we explore how storytelling can combat imposter syndrome in my latest blog. Catch up on Let’s Go Green, and don’t miss my upcoming workshop on communicating your sustainability credentials.

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Lorraine Flood Lorraine Flood

Harnessing the Power of Storytelling to Cut Through the Noise

In this week's Cut Through The Noise, I’m joined by award-winning producer Lochlainn Harte to discuss how storytelling can help businesses cut through the noise. We cover finding the right story, capturing attention despite short attention spans, and standing out in a crowded market. Plus, catch up on the latest Let’s Go Green episodes focusing on Ireland's environmental challenges and grassroots innovations.

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Lorraine Flood Lorraine Flood

Communicate with Confidence in 2025

Discover how clear, confident communication can transform your business in 2025. Join Aisling O’Rourke’s free webinar and learn about The Clarity Collective Mastermind, a 12-month programme designed to help business owners refine their messaging, build confidence, and achieve meaningful growth.

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Lorraine Flood Lorraine Flood

Carbon Certified, AI Amplified & Climate Insights

Discover how The Communications Coach is making waves with Carbon Literacy Certification, harnessing AI in podcasting, and evaluating climate policies on Let’s Go Green. Stay informed, inspired, and ready to make an impact.

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Lorraine Flood Lorraine Flood

Empowering Change: Women in Elections up 52% in 2024

Explore the latest from The Communications Coach: Empowering women in the Irish General Election, podcasting tips for beginners from the latest episode of Cut Through the Noise, highlights from Social Media Fest 2024, and reimagining Athlone in 2050 on Let's Go Green. Get inspired and stay informed.

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Lorraine Flood Lorraine Flood

Why Watching Podcasts is Transforming the Experience!

Discover the impact of World Diabetes Day, the rise of video podcasts, and local sustainability initiatives. Explore why watching podcasts enhances engagement and connection, plus insights on managing diabetes and creating meaningful change.

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Lorraine Flood Lorraine Flood

Series 5 Out Now: Podcasting Power, Local Recognition, and Election Prep

Discover Series 5 of Cut Through the Noise as we dive into the power of podcasting for business. Learn about our feature in the Offaly Independent, insights from Let’s Go Green, and an important election reminder. Join The Communications Coach for practical tips and industry updates.

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Lorraine Flood Lorraine Flood

‘Cut Through the Noise’ Shortlisted for Best News & Current Affairs Podcast

Cut Through the Noise has been shortlisted for Best News and Current Affairs Podcast at the Irish Pod Awards 2024. This nomination recognises the podcast’s commitment to helping professionals with practical advice on business communication and marketing strategies. In this blog post, Aisling O’Rourke shares the exciting news, highlights upcoming appearances at Social Media Fest 2024, and discusses the latest episode of Let’s Go Green, focusing on storm preparedness and tackling food waste.

Discover why Cut Through the Noise is making waves—tune in today!

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