Showing Up Authentically, Sound.Waves. for Irish Creators & Climate Voices on the Airwaves
🎙 Cut Through The Noise: How to Show Up Online Without Oversharing, with Kay’s Flower School
This week on Cut Through The Noise, I had the absolute pleasure of chatting with Deirdre and Janette from Kay’s Flower School, two powerhouse women in business who know how to market with meaning.
They’re not just brilliant florists or savvy marketers. They’re also experts in one of the trickiest areas of modern communication: showing up as your authentic self without oversharing.
Here’s what we unpacked:
Why authenticity matters more than ever when building trust online
How to build confidence on camera (even if you hate being in the spotlight)
Setting healthy boundaries in your content
The importance of women supporting women in business
If you’ve ever felt torn between being “professional” and being “yourself,” this episode is for you.
Bonus Content:
Deirdre & Janette share their top social media tips in an exclusive YouTube video, covering how to create polished, professional content that still feels real.
📺 Watch the full YouTube video below to ensure you see the bonus content!
🎧 Listen to this episode and all previous episodes by visiting out Podcast Page.
“Done is better than perfect. If you always strive for perfection, you will never get the success you want.”
🎯 Need help cutting through the noise yourself?
The Clarity Collective is now open for rolling enrolment. Monthly mastermind. No fluff. Just strategy, visibility, and support.
🏆 All‑Ireland Podcast Awards – A Real Milestone for Irish Creators
Over the years, there have been several well‑meaning attempts to introduce proper podcast awards in Ireland, but none quite on the scale or with the structure of the All‑Ireland Podcast Awards 2025 as part of the new Sound.Waves. summit in Adare. This one is different. It’s ambitious, inclusive, and genuinely set up to celebrate creators from across the island.
Why this matters:
It’s a long‑overdue recognition of podcast storytelling in Ireland, not just for large shows, but for emerging creators with fresh voices.
It helps raise the standard of what we expect from podcast content: clarity, production quality, narrative strength, and cultural resonance.
It creates a platform for Irish creators to be celebrated, discovered, and networked with, in a way that builds credibility and visibility.
As submissions close today, it’s a moment to celebrate the power of podcasting: how far the medium has come, how much we’ve each grown, and the vibrant community of creators who continue to raise the bar for thoughtful, impactful audio.
Let’s Go Green: Budget Priorities, Local Nature Action, and Big-Brand Sustainability
This week on Let’s Go Green on Midlands 103, we’re highlighting stories of community engagement, environmental accountability, and action.
Martin Gorman of Tullamore D.E.W. explains how the iconic distillery is embedding sustainability into its operations, from smarter energy use and water conservation to rethinking production practices.
Lisa D., Biodiversity Officer at Laois County Council, shares how local communities can help shape the new five-year biodiversity action plan. This is a chance to influence what nature protection looks like in your area.
Niall Conroy of the Irish Fiscal Advisory Council outlines why Budget 2026 must prioritise investment in climate change mitigation, and explains the economic case for bold, urgent action.
Tune in live on Mondays at 7pm on Midlands 103 or catch up anytime on your preferred podcast platform.
Let’s Go Green is proudly sponsored by EirGrid Group, supporting informed conversations on sustainability, energy, and community action across Ireland.
That’s all for this week.
If you’re ready to communicate with more confidence, clarity, and connection, The Clarity Collective might be just what you need.
Until next time,
Aisling
